A Grassroots Movement
Making a positive impact by giving in a quantity of 50. Founded by Kristen Weinberg.
"What's Your 50?" is a grassroots movement that encourages all of us to make a positive impact by giving in a quantity of 50 — be it 50 cans of food, 50 books, 50 pieces of clothing, or even 50 minutes to help a cause.
The beauty of 50 is that it's a number anyone can reach — alone or together. Every single item, every single action counts toward building something better.
— Kristen Weinberg, Founder
Focus on the number 50. Let it guide your generosity, your way.
A single act of 50 transforms good intentions into real, tangible community impact.
Can stock an entire pantry shelf for a family in need.
Can brighten someone's entire day and change a life.
Can transform a neighborhood from the ground up.
Gives an entire classroom access to new worlds and ideas.
Provides warmth and dignity to those in a shelter tonight.
Supports a family with a newborn who has nowhere else to turn.
Starting your own "50" initiative is straightforward. Choose your cause, gather your 50, and share it with the world.
Identify who you want to help — a local food pantry, an animal shelter, a school, a family. The cause is yours to choose.
Decide what you'll give — 50 items, 50 minutes, 50 acts. Food, clothing, supplies, or time. Your generosity, your way.
Ask family, friends, coworkers, or classmates to help you reach your goal. The movement grows one community at a time.
Take photos, post with #WhatsYOUR50, and inspire others to start their own 50. Ripples become waves.
The possibilities are as wide as your community's needs. Choose what speaks to you.
Food & Hunger
50 cans of food, 50 boxes of pasta, or 50 bags of rice for a local food pantry.
Education
50 notebooks, 50 pencils, or 50 books donated to a local school or library.
Hygiene & Personal Care
50 hygiene items — deodorant, soap, toothbrushes — for a Title One middle school.
Babies & Families
50 diapers or 50 baby items for a shelter serving newborns and infants in need.
Clothing & Warmth
50 pairs of socks, 50 coats, or 50 pieces of clothing to a shelter or family in need.
Time & Service
50 minutes of volunteering, tutoring, or helping a neighbor can change everything.
Children & Toys
50 toys for a children's hospital or 50 stuffed animals for kids in foster care.
Animals
50 blankets, treats, or toys for shelter animals. Brighten their day.
Food pantries are small, local spots that give food directly to people in need. They depend greatly on community members like you. Your "50" can make a big impact on feeding the hungry in your neighborhood.
Offer to host a collection drive with your family, friends, or team.
Boxes of pasta, bags of rice, and dried noodles are always in high demand at food pantries.
Beans, vegetables, fruit cups, and soups are shelf-stable favorites families rely on daily.
A protein-packed staple. Peanut butter jars are always in high demand at pantries and shelters.
Granola bars, crackers, and cereal make great grab-and-go options for families on the move.
Find out what a local food pantry needs — call them or check their website before you shop.
Pick the item or items you want to give to help those in need. Stay focused on the number 50.
Ask family, friends, your team, or school to help you reach your goal of 50 items.
Shop with sales and coupons. Take pictures, drop off your donation, and share #WhatsYOUR50.
We encourage you to share your "50" initiatives with others — to inspire them to help you, or to start a "50" of their own.
I've joined the 'What's Your 50?®' movement because I want to entertain kids in the hospital. I collected and donated 50 toys to Children's Hospital.
— Community Member · #WhatsYOUR50Follow along, share your story, and join the conversation. Every post with #WhatsYOUR50 adds to the movement.
The number is yours. The cause is yours. The impact is real. Start today.
#WhatsYOUR50 — Join the Movement